A good beard routine does not need ten steps. For most men, the goal is simple: keep the beard clean, condition it appropriately and use only the styling or grooming products that actually help.
Step 1: Clean Your Beard
Use a beard cleanser as needed based on your skin, activity level and product use. Woody's Beard Wash is one current beard-cleansing option at Groom Standard.
Step 2: Condition and Soften
After cleansing, beard oil or another conditioning product can help keep facial hair manageable. STMNT Grooming Goods Beard Oil is a lightweight option designed to soften, condition and tame the beard.
Step 3: Add Control if Needed
If your beard needs additional control, a leave-in product can help. Reuzel Wood & Spice Beard Foam is designed to condition, deodorize and control facial hair.
Keep the Routine Consistent
Consistency matters more than complexity. Adjust the frequency and amount of each product according to your beard length, skin and the product directions.
Shop Beard Care
Browse the Groom Standard beard collection for washes, oils and other beard-care products.
Frequently Asked Questions
Do short beards need beard oil?
It is optional. Some men like the conditioning effect even with shorter facial hair, while others keep their routine minimal.
Should beard oil touch the skin?
Many beard oils are intended for both facial hair and the skin beneath it. Follow the directions on the specific formula.